All posts tagged “MAX DAY”



Yesterday, March 26th, Maxheads the world over busted out their bubbles and popped some bottles to celebrate the birthday of Nike’s icon, the Air Max 1. Berlin’s Overkill have been busy counting down to the day with an impressive barrage of AM recollections, accompanied by some of the freshest photos of the first decade of OG Air Max releases we’ve ever seen. Last night in Germany they capped it all off with an impressive exhibition event at their Kreuzberg-based store. Check a gallery recap above and read what the Overkill crew had to say about it all below. 

Words by Overkill. 3.26.
Three magic numbers. A date which made history. The release date of the first Air Max in 1987. For 10 days we prepared you with our Air Max History Countdown in the buildup to what’s probably the most important day for a Nike Air Max collector, hunter and lover. Iceberg, Mister Air Max himself, was kind enough to allow us to exhibit his stunning Air Max collection. Not only that, he also graced us with his presence on the evening which turned into something extraordinary. After all, there aren’t many people out there who can claim to own almost all the OG Air Max models in all of their colourways. We’re impressed! A nice display surrounded by old Nike advertising clippings made the perfect setting for the OG collection. Around 200 guests found their way to our event. Music, delicious food, drinks, good shoes and a relaxed atmosphere complemented the vernissage. Our biggest thank you goes out to ICEBERG. We take our hat off to you for owning such a unique collection! The Air Max Day exhibition can still be visited until April, 4. Monday – Saturday 11AM – 20PM. See Overkill’s killer Air Max Day Countdown posts here and read the full history of Nike Air Max in our retrospective Sneaker Freaker magazine issue here.

Sneaker Freaker



With the first ever Global Air Max Day coming to a close, we take a look at some of our favourite bubble-bound heat that was rocked, copped and stocked by our cherished forum members and posted in our ‘What Did You Wear Today’ thread. A huge shout-out to all the SF family Max-made men doing it loud and proud, without you, there would be no us. Check out the recap gallery above, and if you wanna get involved in all the action, become a member of our sneaking clan today by clicking here.

Sneaker Freaker